Mobile Application of the Year Award 2008

TUANZ - Telecommunications Users Association of New Zealand

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TUANZ Mobile Application of the Year Award 2008
Sponsored by Motorola

For the best example of an innovative mobile application in New Zealand or by a

New Zealand

company overseas. Entries will be rated on the following:

30 points – Ground breaking nature of the innovation
20 points – level to which achievement is demonstrated
15 points – the importance and/or scale of the initiative
15 points – future impact of the initiative
10 points – extent of technical achievement
10 points – Usability of application

Total - 100 points

PLEASE COMPLETE THE ENTRY FORM BELOW:
Your name
Job title
Company
Email address
Phone
Mobile
Physical address
Postal address (if different from above)
ENTRIES WILL BE RATED ON THE FOLLOWING:
30 points – Ground breaking nature of the innovation
Judges will need to understand how this initiative is likely to change the face of telecommunications in NZ in a positive way.
They will be looking to understand all of the following matters which should be addressed in your entry:
Vision and understanding of what is of value to the telecommunications user
Clear statement of the intended outcome of the initiative
Innovation in delivering this vision
Future development path of the initiative
How it sets a new standard for others to follow
Max 300 words
20 points – level to which achievement is demonstrated
The extent of the market currently benefiting from the initiative must be stated.
Judges will be looking for empirical evidence (eg surveys, studies, customer statistics). Non-empirical evidence will not be considered.
These reports may be emailed to awards@tuanz.org.nz in PDF format.
The judges will be looking for evidence that this is an operational reality and not a proposed future or partially completed initiative.
Max 300 words
15 points – the importance and/or scale of the initiative
Judges will be looking to understand how this changes the face of and the impact on telecommunications in NZ.
Judges will be looking for answers to the following questions:
How does this change the face of telecommunications in NZ?
What proportion of the telecommunications market is benefiting from this initiative?
Which sectors of the telecommunications market are benefiting from this initiative?
Max 300 words
15 points – future impact of the initiative
Judges will be looking for answers to the following questions:
Is this an initiative that others will follow either out of necessity to retain or grow market share or because it is a better way forward?
How will it contribute to the governments Digital Strategy goal of “top quartile in the OECD”?
Max 300 words
10 points – extent of technical achievement
Judges will be looking to understand the level of technical complexity and innovation necessary to deliver the service.
Max 300 words
10 points – Usability of application
Judges will be seeking to understand how easy it will be for the target user to use the application.
Where empirical evidence (NOT anecdotal evidence) is available this should be emailed to awards@tuanz.org.nz in PDF format.
Max 300 words